BMW uses holographic protection against counterfeit spare parts

BMW uses holographic protection against counterfeit spare parts

OEM

Counterfeit spare parts pose a serious challenge to the automotive industry, affecting vehicle performance, increasing maintenance costs and creating potential safety risks. In response, an advanced security solution developed under the Kurz Scribos brand has been introduced in collaboration with the BMW Group, specifically designed to protect original spare parts. 
This is the first digitally verifiable hologram strip on the market. This innovation integrates Kurz holographic security to provide an unprecedented level of protection. The digitally verifiable hologram strip will help safeguard the BMW Group’s extensive global spare parts network, which includes more than 40 million parts in circulation. This high-security feature can only be verified by trained experts using a dedicated authentication app, ensuring an additional layer of protection against counterfeiting. 

Enhanced security for original spare parts 
The digitally verifiable hologram strip is a breakthrough in anti-counterfeiting technology.
Key features of the hologram strip include: 
• The first digitally verifiable hologram strip on the market, providing an unparalleled authentication solution. 
• High-security holographic technology, incorporating Kurz’s advanced foil materials for maximum protection. 
• Dynamic optical effects, which shift under specific lighting conditions, making unauthorised reproduction impossible. 
• Multi-layered security elements, including microtext and covert markers, detectable only with expert verification tools. 
• Seamless integration with a dedicated authentication app, ensuring that only authorised professionals can confirm authenticity. 
Strengthening trust in original spare parts 
The Kurz Scribos brand sets a new standard in spare parts protection: The first digitally verifiable hologram strip on the market combines cutting-edge holography with digital authentication. This ensures that only genuine parts are used and distributed. 

Publishing Information
Page Number:
17
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