Since entering the New Zealand market in 2018, R&J Batteries has been making headway in the industry for all sorts of reasons. As the battery distributor completes its fifth year of operation in the country, let’s reflect on the journey thus far and see what is coming ahead.
R&J Batteries has been clear with its mission from the very beginning. Dubbed as Australasia’s fastest growing battery company, it aims to makes world class batteries accessible to all in the region at competitive prices. Since opening its first branch in Auckland and later relocating to bigger premises in Wiri, the battery distributor now has branches in Christchurch, Hamilton, Albany and Nelson. Along with a strong network of stockists, R&J Batteries effectively services both North and South Islands.
R&J Batteries has played an active role in motorsports over the years with the company currently sponsoring 15 teams in diverse categories and classes from grassroot levels and upwards. It is best known for being the major sponsor of Brad Jones Racing (BJR)’s #8 car competing at the Supercars Championship with New Zealand driver André Heimgartner behind the wheel. Heimgartner had a strong debut year with R&J Batteries last year winning four podiums in total, two of which were home wins at the Auckland SuperSprint. The 2023 season is only two events in and Heimgartner has already won a podium at the Melbourne SuperSprint held in March. With strong backing from sponsor R&J Batteries, Heimgartner is touted as one to watch out for this season.
Speaking about the current season, Ray Robson, Managing Director at R&J Batteries, said, “We are looking forward to this year’s Supercars Championship season with the new Gen3 cars hitting the tarmac for the first time. This will be a challenging time for all teams entering into this new phase of Australasia’s most competitive motorsport. I believe that there will be some midfield teams making it onto the podium which will be great for both teams and spectators.”
In addition to growing its footprint in New Zealand, the battery distributor has been receiving a lot of interest for its new and improved Delkor Battery Specialist programe. The programe aims to make the award-winning Delkor batteries widely accessible to all in the nation. The Delkor range consists of automotive batteries, marine and leisure batteries, commercial batteries and deep cycle batteries covering a wide range of applications.
The Delkor Battery Specialist programe consists of a tiered structure which allows businesses of varying sizes and scales to participate and get the support needed to grow their business. Auto electrical workshops, battery resellers and parts distributors interested in joining the program are encouraged to get in touch with their local R&J Batteries branch in Wiri, Albany, Hamilton, Christchurch or Nelson. For more information, please visit rjbatt.co.nz or call 0800 546.
