R&J Batteries celebrates 25 years of providing outstanding products and customer service this December. The battery distributor which has 24 company-owned branches and a footprint of more than 8,000 stockists and distributors throughout New Zealand and Australia supplies batteries for all applications including automotive, commercial, motorcycle, marine, deep cycle, solar and industrial.
Established in December 1995 by Ray Robson and John Webb in Australia, R&J Batteries’ journey to becoming the renowned battery specialists they are today started from humble beginnings. After finding work at a local battery company as young adults, they gained various skills including hand building batteries. When the time was right to venture on their own, they invested every cent they had in a rundown shed. This was the beginning of R&J Batteries.
R&J Batteries’ rapid growth and success in Australia since inception paved the way for international expansion in 2017 when R&J Batteries opened its first branch in Auckland, followed by a second branch in Christchurch in 2019 to keep up with the demand for quality batteries in the highly competitive New Zealand market. 2019 also saw R&J Batteries enter into a purchase agreement to acquire New Zealand based battery importer and distributor, ACME Batteries.
R&J Batteries’ formula for success is a simple but strict adherence to its founding principles: Our People, Our Products and Our Service. Over the years, R&J Batteries’ commitment to providing the best in battery technology for its customers has led to the inclusion of world-class brands such as Delkor, ACDelco, Fullriver, U.S Battery, BAE, Deka, RELiON, Hardcore, Motobatt, Odyssey, Optima, Predator and Fuchs to its extensive brand portfolio. Furthermore, the company strives to hire, develop and retain the best quality staff as they are a key part of the busines’s ongoing success and responsible for delivering the customer service that R&J Batteries is well known for.
“One of the key factors to our continued success is securing distribution rights for the highest quality products available then having the best people on the ground providing a high level of customer service,” said Ray Robson, Managing Director at R&J Batteries.
Speaking of R&J Batteries’ plans for the future, “2021 and beyond is going to be very strong for our company. We already have plans for additional company owned branches and distribution points across both New Zealand and Australia. Our R&D team also have several new products in the pipeline which will allow us to further expand our product line-up” said Stuart Hamilton, Chief Executive Officer at R&J Batteries.
