It’s Subaru Corporation

It’s Subaru Corporation

It’s Subaru Corporation
OEM

Fuji Heavy Industries Ltd. (FHI), the manufacturer of Subaru of New Zealand vehicles, has changed the company name to Subaru Corporation effective from April 1, 2017.

FHI president and CEO Yasuyuki Yoshinaga, said: “We have long strived to make excellent products. In recent years, our effort has been expanded from making good products to delivering distinctive value which only Subaru can bring to our customers.

“This change in the company name declares Subaru’s determination to thrive as a brand that delivers value. When customers are satisfied, we see happy faces. We want to encourage even more smiles and create even more Subaru fans. Together with the new company name, let’s all make the Subaru team shine brighter!”

There will also be changes to names of affiliated FHI companies in USA, Beijing and Singapore.

The corporation says it will continue to bring customers the distinctive Subaru values of “enjoyment and peace of mind” by focusing on its customer-first principle as part of their management philosophy.

 

 

Publishing Information
Page Number:
10
Related Articles
The importance of technology transfer in Nissan Formula E Team’s success
When Nissan revealed its Ambition 2030 plan back in November 2021, the company decided to use its Formula E program not only as a promotional platform, but also as a test bed for its electrification...
Frst electric 'mini-supercar' : Renault 5 Turbo 3E
“A beast of a car built for rallying, drift and track performance, adapted for the road.” These few words sum up the brief for the development and engineering of Renault 5 Turbo 3E. Renault’s most...
Jaguar Classic expands range of new parts for iconic E-type
Jaguar Classic is now offering a range of new, high-quality parts for the world-famous E-type, allowing owners to maintain and repair their vehicles with brand new, original-specification parts for...