Automechanika Frankfurt, the world’s leading trade fair for the automotive service industry, is taking place for the 25th time this year, and for the first time alongside REIFEN, so Messe Frankfurt has decided to mark the occasion by launching a customer programme for the event, which will be taking place from September 11 to 15 in Frankfurt
This year visitors from tyre retailers and workshops will be able to look forward to lots of additional offers and services, while trade visitors can also take advantage of an extensive supporting programme focused on tyre services and repair.
The tyre industry is undergoing radical changes. Growing numbers of tyre retailers are offering automotive services, even as car dealers increase their range of tyres.
Those who take part in the Automechanika Insider programme will be able to take advantage of an all-inclusive package for their trade fair visit. This includes free admission to Automechanika Frankfurt and REIFEN on every day of the event, free travel to and from the event on local public transport (RMV) and cloakroom service.
Furthermore, trade fair guests will be able to enjoy a break from the hustle and bustle of the trade fair and plan their schedules in the exclusive Insider Lounge.
Here, insiders are treated to personal service on site, as well as vouchers with special offers from exhibiting companies. There will also be guided tours of the event available in order to make it easier for visitors to find their way around the exhibition grounds. The number of participants in the Automechanika Insider programme is limited, and advance registration is required. The terms and conditions of use and the registration form are available on the website: www.automechanika-insider.com
REIFEN will be making its debut in pole position in Hall 12.1, the largest and most modern exhibition hall on the western section of the exhibition grounds.
Leading international tyre manufacturers will be exhibiting, and the themes covered will also include logistics and warehousing equipment and facilities. This means REIFEN will be located in the direct vicinity of Body & Paintwork, Classic Cars, Vehicle Care and the entire Workshop area, which covers some 70,000 sq.m and is home to all the key German and international players in the field of workshop facilities/equipment and services.
In a workshop scenario featuring three different work zones, professionals will be presenting processes from across the spectrum of today's wheel and tyre services, including tyre pressure monitoring (RDKS) programming, wheel alignment, joint play testers, brake testing, headlamp alignment and tyre storage. Furthermore, state-of-the-art workshop equipment is shown in networked operation in order to demonstrate optimum processes. This special showcase is supplemented by live presentations on professional tyre repair on a daily basis.
